What is actually white-labeled?
| Tool | Reports | Approval emails / portal | Dashboard / domain | Published availability |
|---|---|---|---|---|
| Postrivio | Client reports | Agency name, logo and sender on approval emails | Not marketed as a fully rebranded dashboard | Agency $360/mo monthly |
| Sendible | Custom branded reports on Premium | White-label system emails | Logo, colours and custom domain with White Label | White Label is a paid add-on on Elite/Enterprise |
| SocialPilot | White-label reports on Premium | Client approval supported | Advanced White Label on Ultimate | Premium $100/mo monthly; Ultimate $200/mo monthly |
| Metricool | PDF/PPT reports on Starter; customizable templates on Advanced | Approval workflows on Advanced | Full White Label | Custom plan; contact sales |
Best full white-label platform: Sendible
Sendible's dedicated white-label product lets agencies apply their own logo, colours and domain, and customize system-generated emails. That is meaningfully different from simply exporting a PDF with your logo.
Best lower-cost white-label reports: SocialPilot
SocialPilot Premium publicly lists both client approval and white-label reports. Ultimate adds Advanced White Label. For agencies whose client-facing need is mostly reports rather than a completely rebranded app, this is easier to budget.
Best branded approval experience: Postrivio
Postrivio's Agency plan publishes white-label approval emails plus a branded client approval link, along with client reports. It is useful when the moment that needs branding is review and approval rather than daily client login to a re-skinned dashboard.
Best enterprise/custom branding: Metricool
Metricool says full White Label is available on its Custom plan. Public fixed pricing is not shown, so it is harder to compare without a sales quote. If you do not need full white label, Metricool Advanced already includes customizable report templates, client management and approvals.
Do not pay for “white label” until you define the surface
- Reports only: branded PDFs or exports may be enough.
- Approvals: brand the emails and links clients see every week.
- Client portal: clients should see your brand when logging in.
- Reselling: you may need your own domain, colours, logo and packaging controls.